First Audiovisuals, Afterwards...

By Daniel Cartín

There are many human and material factors involved in the organization of a congress and they will be determined by the peculiarities and characteristics of it. Traditionally the organization which summons a congress looks for objectives of general character, determined to convey what a particular group represents, does or can do for enhancing citizen's quality of life.

Within such context, the organizers of the congress are concerned in coordinating all details related to it which range from protocol, banquets and luggage up to the entertainment of participants. However, one of the resources that traditionally has been disregarded is the one related to the requirements of audiovisual equipment. It happened mainly because it was previously considered as a secondary factor for a successful development of a congress. Though, this is not the case anymore.

The availability of sound amplification and projection has become, as time goes by, the best tool for every presenter to the extent that many of them request to do all kinds of technical tests before starting his presentation to verify that the equipment and the presenter are "in tune".

The manufacturing industry of audiovisuals equipment has understood this trend and it is dynamically contributing to the market, supplying sophisticated equipment which allows the presenter to convey his message to the audience in a clear and occasionally impressive style.

With the purpose of generate satisfactory results to all the ones involved, the enterprises which offer to rent audiovisual equipment are becoming fully aware of its importance in the development of a congress by working hand to hand with the customer to provide him all available services in this field.

That is why, when a congress is to be summoned by any organization and once the main objective was already defined, it should take pencil and paper and first of all, jot down the need of audiovisual equipment, listing afterwards the remaining requirements which should start from this very premise.

An image is worthy than one hundred words, a sound draws the attention of the most distracted one and an action is capable to convince the most incredulous. Success must be taken for granted to someone who understands and implements it when holding an event is all about.